We provide the tools and knowledge that make it possible to grow revenue from new products and services by 74%.
We’re a team of enthusiasts with a hands-on approach and an unconventional way of working. We back people and processes — the foundation for building competitive advantage in a fast-moving, competitive environment. We’re focused on substance and outcomes — our goal isn’t to work with an organisation for as long as possible. Our goal is to deliver lasting results and to support the conditions in which an organisation, and the people who make it up, can realise their full potential.
We minimise the risk of transformation and maximise its impact.
We know-how to read what an organisation is ready for, and how to help it make better use of its resources.
Our strength is our ability to operationalise.
We work end-to-end — from building the strategy, through implementation, to maintenance. We don’t ask “whether” to act, we work out “how” to act so the company hits its goals.
We strengthen the foundations — people and processes.
So that we can build the kind of long-term capability an organisation needs to adapt to change and create real competitive advantage.
For 13 years, we’ve been part of the innovation ecosystem. We don’t theorise about innovation — we are it.
We understand the challenges organisations face across different industries. That’s why we’re able to adapt our way of working to fit the organisation, fast.
The truth is: you don’t need more “ideation”. You need delivery muscle. We’re not here to run yet another workshop or explain what “innovation” means. We’re here to remove the obstacles standing between your team’s experience and real market results.
We don’t get stuck on whether something is possible — we move quickly to “how do we do it”. We’re motivated to find solutions, and that’s the mindset we cultivate in the teams we work with. Trust is the foundation of our work — trust in expertise and competence, but also in our ability to maintain confidentiality and our guarantee that we only recommend the actions that genuinely make sense and will deliver the expected outcome. That’s why so many organisations have already placed their trust in us.
Maryla
Wojcieszek
Head of Innovation Management & Strategy, Change Manager,
Vice President,
Co-owner of Huge Thing
Marta
Kroll
Marketing Specialist
Monika Synoradzka
CEO of Huge Thing, Innovation Strategist, Change Manager
Monika specializes in developing and implementing innovation strategies within organizations, as well as building a culture of innovation across companies from various sectors. Since 2012, she has been associated with the VC fund group SpeedUp Group, and till 2025, she was a Partner at the funds.
She is an experienced facilitator, innovation readiness researcher, and innovation strategist. I have worked with organizations such as (among others) Rossmann, Żabka Polska, Novartis, Atlas Ward, and TETOS.
After hours, I’m huge book lover and co-create Bookowski – independent Bookstores located in Poznań.
Natalia Litman
Head of Delivery, Senior Program Manager
Natalia joined Huge Thing in 2019. As a Senior Program Manager, she implements acceleration and educational programs (Poland Prize, PlusJeden do Rozwoju) in line with Huge Thing’s standards.
As a Delivery Lead, she focuses on the operation of Huge Thing as an organization, financial issues, team planning, and quality of activities carried out by the company. Natalia loves to sail around Masuria and Croatia, and on gray days eats sushi and watches tennis.
Maryla Wojcieszek
Head of Innovation Management & Strategy, Change Manager
Vice President & Co-owner of Huge Thing
As the Head of Innovation Management & Strategy, Maryla supports large organizations in innovation-related processes. This includes, among others: creating innovation management strategies, structuring the work of innovation teams and facilitating effective cooperation with startups. Additionally, as Head of Knowledge, she’s responsible for knowledge management within the Huge Thing team. She is also a designer and workshop facilitator. On behalf of Huge Thing, Maryla cooperates with brands such as Rossmann, Tetos, Żabka, Novartis, Saint-Gobain, Veolia and the Zduńska Wola City Hall. She’s also a co-host of a podcast focused on innovation-related topics – Huge Talks by Huge Thing, created together with Mam Startup and Google for Startups.
Maryla is an experienced designer of (public) programs supporting startup ecosystem in Poland. She has co-created, among others, Scale UP – the first public acceleration program connecting startups and corporations.
A gardener and a LEGO fan.
Maria Tyka-Majewska
Acceleration Lead
Expert in creating innovation and acceleration programs. As a member of the Huge Thing team, she is responsible for the creation and coordination of acceleration programs and direct cooperation with startups.
Before joining the Huge Thing team, she gained experience at the Polish Agency for Enterprise Development, Startup Academy and the Polish Development Fund, where she was responsible for coordinating incubation and acceleration projects.
Italian and Spanish cuisine enthusiast.
Franek Domachowski
Junior Program Manager
At Huge Thing, Franek actively supports programme managers in running acceleration programmes. He is an innovation and technology enthusiast with a deep passion for fashion and fabrics.
He studied at the School of Innovations at SWPS University in Warsaw, where he gained valuable knowledge about cutting-edge solutions. During his studies, he also worked as a researcher, conducting interviews for various projects, including a collaboration with Sexed. He gained valuable experience as a junior insight specialist, where he was responsible for creating UX reports.
Franek is a true people person, always eager to start conversations and meet new people. In his free time, he enjoys spending time outdoors and unwinding with a good film.
Olga Dzieciątkowska
Innovation Manager
Olga joined Huge Thing in 2024 and strengthened the consulting team. Together with Maryla, Magda and Asia she supports large organizations (both private and public) in processes related to innovation.
Before joining Huge Thing, Olga was driving the adoption of digital and innovative solutions across the city of Poznan. As the Coordinator and Inventor of Poznan CityLab she managed the City App and Open Data Platform and championed projects aimed at empowering digital skills.
Her focus extends to digital health and education, advocating for civic education and the concept of smart cities, particularly among the youth. As a certified city guide, she leverages her deep understanding of Poznań’s urban landscape to foster sustainable development by integrating local businesses, NGOs, and public sector into the city’s growth initiatives.
Alongside her work with Huge Thing, Olga is also a Local Officer in the European Commission’s 100 ICC Initiative and an Urban Policy Expert on electric cargo bikes in a project with the Adam Mickiewicz University.
She is an occasional triathlete and half-marathoner, a dedicated yogi, and a passionate Iga Świątek fan.
Please fill out this form to receive our report.
The data controller for individuals using the form is Huge Thing sp. z o.o., with its registered office in Poznań. The data is processed based on the consent expressed by submitting the form, for the purpose of reviewing your application to join our map. You may withdraw your consent at any time. Withdrawal of consent does not affect the lawfulness of processing carried out before its withdrawal. More information, including details of your rights, can be found in our Privacy Policy.
The data controller for individuals who express their willingness to receive information about new projects is Huge Thing sp. z o.o., with its registered office in Poznań. The data is processed based on consent for the purpose of sending information about new Huge Thing projects. You may withdraw your consent at any time. Withdrawal of consent does not affect the lawfulness of processing carried out before its withdrawal. More information, including details of your rights, can be found in our Privacy Policy.
Administratorem danych osób korzystających z formularza jest Huge Thing sp. z o.o. z siedzibą w Poznaniu. Dane przetwarzane są na podstawie naszego prawnie uzasadnionego interesu polegającego na prowadzeniu korespondencji kierowanej do nas w związku z naszą działalnością. Przysługuje Ci prawo dostępu do danych, ich sprostowania, usunięcia, ograniczenia przetwarzania, przenoszenia, sprzeciwu oraz skarga do organu nadzorczego. Więcej informacji, w tym o przysługujących Ci prawach, znajdziesz w Polityce Prywatności.
Administratorem danych osób wyrażających chęć otrzymywania informacji o nowych projektach jest Huge Thing sp. z o.o. z siedzibą w Poznaniu. Dane przetwarzane są na podstawie wyrażonej zgody w celu przesyłania informacji o nowych projektach Huge Thing. Zgodę możesz wycofać w dowolnym momencie. Wycofanie zgody nie wpływa na zgodność z prawem przetwarzania dokonanego przed jej wycofaniem. Więcej informacji, w tym o przysługujących Ci prawach, znajdziesz w Polityce Prywatności.
Kuba Radzikowski
Marketing Strategy Consultant
Magda Stachowiak
Project Manager
In order to get Playbook, we ask you to fill out a form. After that, you’ll receive the download link directly to your inbox!
Magda Stachowiak
Project Manager
The data controller for individuals using the form is Huge Thing sp. z o.o., with its registered office in Poznań. The data is processed based on the consent expressed by submitting the form, for the purpose of reviewing your application to join our map. You may withdraw your consent at any time. Withdrawal of consent does not affect the lawfulness of processing carried out before its withdrawal. More information, including details of your rights, can be found in our Privacy Policy.
The data controller for individuals who express their willingness to receive information about new projects is Huge Thing sp. z o.o., with its registered office in Poznań. The data is processed based on consent for the purpose of sending information about new Huge Thing projects. You may withdraw your consent at any time. Withdrawal of consent does not affect the lawfulness of processing carried out before its withdrawal. More information, including details of your rights, can be found in our Privacy Policy.
The data controller for individuals using the form is Huge Thing sp. z o.o., with its registered office in Poznań. The data is processed based on the consent expressed by submitting the form, for the purpose of reviewing your application to join our map. You may withdraw your consent at any time. Withdrawal of consent does not affect the lawfulness of processing carried out before its withdrawal. More information, including details of your rights, can be found in our Privacy Policy.
The data controller for individuals who express their willingness to receive information about new projects is Huge Thing sp. z o.o., with its registered office in Poznań. The data is processed based on consent for the purpose of sending information about new Huge Thing projects. You may withdraw your consent at any time. Withdrawal of consent does not affect the lawfulness of processing carried out before its withdrawal. More information, including details of your rights, can be found in our Privacy Policy.
